Saul Bass’ Pitch Video for Bell System Logo Redesign
- June 27, 2017|
- Devlin|
- Art, Blog, Design|
- Comments Off on Saul Bass’ Pitch Video for Bell System Logo Redesign
This is a pretty amazing short film that the great designer and filmmaker Saul Bass created to pitch his idea to redesign the Bell Systems logo. It’s a relic from a different time, but it is completely correct in showing how a unified brand is to be built.