For this installment of Typography Tuesday I had to share Veer Presents: “Ready, Typeset, Go!” This clever ad mixes some of my favorite things, fonts, mid-century modern esthetic and clever production. Fantastic!
“Ready, Typeset, Go!” is the second in a series of retro science films about fonts, from Veer. In this installment, the narrator explains how simple adjustments like font size and technical tricks like kerning can make great fonts look even better.